Why "starting at"?
Each SKU includes everything listed at the price shown. Some restaurants will add hardware (terminals, printers, payment devices), SMS volume above the included 500/month, or one-time setup fees like payroll EIN ($750). Your final monthly cost depends on how much you ship — but the platform price doesn't change.
How does Nova AI Starter compare to a Toast Starter Kit?
Both let you "land" with low-friction digital. The difference: Nova AI Starter is AI-first out of the gate — every customer-facing surface (mobile app, online ordering, loyalty, marketing) has AI built in at $99/mo. Toast charges premium add-ons for similar AI capability.
Can I start on AI Starter and upgrade to Core or Growth later?
Yes — that's the design. Land with digital. Expand to front of house when you're ready to consolidate POS, KDS, kiosk and handhelds. Move to Growth when you want the full back office and Ops AI layer. No re-implementation between tiers.
What about hardware?
Hardware is priced separately — purchase or rental. Stripe Reader M2 ($79 purchase / $3/mo rental), Stripe S700 ($429 / $15/mo), Epson and Citizen printers, KDS mounts, and more. Talk to sales for the full hardware catalog and bulk pricing.
What's the payment processing rate?
2.5% interchange-plus on card-present and online, with a minimum monthly volume of $15K. Next-day payout is +$19/mo. Gateway fee is $29/mo. Instant payout pricing available — talk to sales.
Do you have enterprise / multi-location pricing?
Yes — custom pricing for 25+ locations. Volume discounts, white-glove onboarding, dedicated success management, and procurement-ready agreements. Talk to sales.
What's actually included in "AI" at each tier?
AI Starter includes guest-facing AI — personalization, menu recommendations, loyalty offer generation, AI marketing copy. Core adds AI-driven upsell across the in-store stack. Growth adds the full Ops AI layer — real-time alerts, labor optimization, predictive forecasting, and Voice AI ordering.
